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Overview

A square is where BeatSquares’ content transformation happens. Metaphorically speaking, a square serves as a gathering point for a specific target audience. Here, all the content they’re interested in is presented exactly in the format they prefer to consume it. From a producers’ standpoint, a square serves as the organizational unit that groups content according to different categories and helps manage the different outputs that have been generated based on it. Understanding how squares work is essential for effectively using all other BeatSquares features.

Prerequisites

  • Completed account setup and dashboard familiarity

Step-by-Step Guide

Step 1: What are squares

Learn the concept and purpose of squares in your workflow.
  1. Think of a square as a subset of all of the content your organization has to offer. It can include articles, events and press releases. It includes content that fits a certain filter, creating a basis for formats that fulfil a specific target groups’ need.
  2. Each Square produces many outputs, but they share the same output type. At the moment these are either WhatsApp-Channels, Podcasts or Newsletters.
An example: All content of type: “article”, was released in the last 30 days, covers the location: “Munich” and should be transformed to output type: “podcast”. This would be one square.

Step 2: Square components

Understand what elements make up a square.
  1. Square name: This is the visible name of the square
  2. Categories: Filters that let you chose which content should be included in the square
  3. Output format: The output you wish to produce from the content inside of the square

Step 3: Square relationships

  1. Squares can contain multiple content pieces
  2. Content can be associated with specific squares, but is not uniquely available to a square. Content can be used in multiple squares.

What’s Next?

Common Issues

  • Concept confusion: Remember Squares are containers for content, not content themselves
  • Organization questions: Start simple with one Square per major project or theme

Need help? Check our FAQ or contact support