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Newsletters in BeatSquares are built from segments. Some segments are filled with your own text, others are generated from articles, events, or press releases. You work on segments one at a time, review the generated variants, and verify each one before publishing. Prefer a visual walkthrough? Follow the interactive guide below:
Newsletters can only be created inside a Square with the output format Newsletter. If you don’t have one yet, see Creating Squares.

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Understanding segments and templates

Your newsletter follows a default template (also called a blueprint) that defines its structure – which segments appear, in what order, and how each one is filled. Your template is configured together with the BeatSquares team during onboarding. A newsletter can contain different types of segments:
  • Manual segments – filled in by hand with your own text. Typically used for editorials, where an editor wants to add a personal note or framing.
  • Article-based segments – automatically generated from selected articles, events, or press releases.
  • Static segments – the same content every time (e.g. recurring headers or footers).
If you want to change the structure of your newsletter (e.g. add a new segment type or change the order permanently), reach out to the BeatSquares team.

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1. Create the newsletter

1

Open your newsletter Square

From the Dashboard, open the Square you want to create a newsletter in.
2

Click 'Create newsletter'

Start a new newsletter from the Square interface.
3

Name your newsletter

Type a name in the name field. You can change it later.

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2. Fill in your segments

You can work on segments in any order – jump between manual and article-based ones as you like. The only exception is the overview segment, which can only be generated once all other segments are verified.

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Manual segments (e.g. editorials)

1

Open the segment

Click Click to add content on the segment you want to fill.
2

Add or paste your text

Type or paste your custom text (for example, a greeting like “Guten Morgen!” or a full editorial).
3

Save

Click Save to confirm the segment.

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Article-based segments

1

Add an article

Click Add article to Segment to open the article picker.
2

Select articles

Check the articles you want to include. Available articles depend on the categories configured in your Square.
3

Generate

Click Generate to create newsletter content based on the selected articles.
Repeat this for each article-based segment in your newsletter.

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Reorder segments

Each segment has Move up and Move down buttons. Use them to change the order in which segments appear in the final newsletter.

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3. Review and edit

Once a segment is generated, you can review the variants and fine-tune the content.
1

Open your newsletter

Click the newsletter name to view all segments.
2

Compare variants

BeatSquares generates multiple variants per segment. Click Var 2, Var 3, etc. to compare different tones, lengths, or angles.
3

Edit if needed

Click edit on a segment to make manual changes to the text.
4

Verify

When you’re happy with a segment, click Verify to lock it in.

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4. Regenerate a segment

Not happy with a segment? Click Regenerate to:
  • Switch to a different article for the same segment
  • Pick a different content source (e.g. Events or Press Releases instead of articles)
  • Generate fresh variants from the same input
After regenerating, verify the segment again to lock in your changes.

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5. Generate the overview segment

Overview segments use the content of all other segments to generate a summary or intro. They can only be generated once all other segments are verified.
1

Verify all other segments

Make sure every content segment is verified before continuing.
2

Generate the overview

Click Generate segment on the overview segment to create it.
3

Verify the overview

Review the result and verify it like any other segment.

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6. Publish and send

1

Publish

Click Publish to finalize your newsletter.
2

Open the published newsletter

Click your newsletter name to view the final version.

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Send it out

You have two options to send your newsletter:
  • Copy to clipboard – Click Copy to clipboard to copy the complete HTML newsletter and paste it into any email tool.
  • Direct sending via integration – BeatSquares can integrate with email tools like Brevo for direct sending. If you’d like to set this up, reach out to the BeatSquares team.

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Tips

  • Use manual segments for personal framing – a short editorial can make a newsletter feel less automated.
  • Compare variants before editing – the AI often surprises you with a better angle than the one you’d default to.
  • Verify segments as you go – verifying signals teammates that the segment is reviewed and ready.
  • Generate the overview last – it needs all other segments verified to work.

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What’s next?

Creating WhatsApp Messages

Build a WhatsApp message from a single article.

Creating Podcasts

Turn articles into a podcast episode.

Creating LinkedIn Carousels

Turn articles into a LinkedIn carousel post.

Structured Templates

Customize your newsletter layout with structured blocks.

Manually Adding Articles

Expand the article pool your newsletter draws from.

Creating Squares

Set up a new Square as a foundation.